Category Bite Sized Ideas

Google Stories

The next big thing in content marketing is Web Stories.  As people start wanting more minimal, consumable content similar to TikTok/ Youtube shorts, having stories for websites in AMP will be a game-changer, especially for rankings. Businesses are already in…

Goal ≠ Result.

Most of us make the mistake of setting the result as a goal. A typical goal statement sounds like: “I’ll make $10k this month.” But what we forget is that $10k is a result — a by-product. Not a goal.…